Ecommerce services
Turn an underperforming Amazon listing into one that converts
We audit live ASINs and rework the title, bullets, A+ Content, images and backend keywords so the page matches what shoppers search for and gives them reasons to buy.
- Listing audit
- Keyword gap analysis
- Title and bullet rewrite
- A+ Content build
- Image resequencing
A free 30-minute strategy call, then a fixed-fee proposal. No retainer required to get a quote.
The problem
Signs your existing listing is leaving sales on the table
Traffic without orders, or a ranking that slides every month, usually traces back to a handful of fixable page issues.
Our approach
What Amazon's algorithm rewards, and where we intervene
Amazon's ranking system, commonly called A9 or A10, weighs three things above all: relevance to the query, the rate at which a page converts, and recent sales velocity. Copy changes touch the first two directly and the third indirectly. Our audit starts with your Search Query Performance and advertising reports to find terms you already convert on but do not index for, then compares your page field by field against the top organic results in your subcategory.
Rewrites follow from the data. The title is restructured around proven terms, bullets are reordered to lead with the benefit shoppers praise most in positive reviews, and the backend field is rebuilt without repeats. On the conversion side we resequence images so the second slot answers the most common objection, add a comparison chart and spec modules to A+ Content, and set up a routine for replying to critical reviews so the page shows an active seller.
What's included
- Listing audit — A scored, field-by-field review of the live ASIN against your subcategory leaders, with fixes ranked by expected impact.
- Keyword gap analysis — Terms you convert on in ads but do not rank for organically, pulled from your own reports and mapped to fields.
- Title and bullet rewrite — Copy restructured around proven search terms and review language, inside Amazon's character and style rules.
- A+ Content build — Module layout, comparison chart, spec table and text, delivered as a brief for design or as finished modules.
- Image resequencing — A new gallery order and shot list so the first three images answer the questions that block a purchase.
- Review-response routine — Templates and a weekly cadence for replying to critical reviews without breaking Amazon's communication rules.
- Before-and-after tracking — A sheet that logs every change and the metrics to watch, so you can see what moved and when.
Process
How we work
You share the ASIN and Seller Central reports; we come back with early findings and a fixed-fee quote.
Every field is scored, the keyword gap is mapped, and a prioritized change list is signed off before edits.
Copy, A+ modules and image order are delivered in a sprint, with a Loom walkthrough explaining each choice.
Changes go live in stages so you can attribute movement, and we review results with you after four weeks.
Benefits
Why optimize instead of relist
Relevance for the right terms
Fields are rebuilt around search terms with proof of intent, not guesses from a keyword tool.
More of your traffic converts
Images, bullets and A+ modules are ordered around the objections shoppers actually raise.
Ad spend works harder
A page that converts better lowers the cost of every click you are already paying for.
Changes you can measure
Staged edits and a tracking sheet show which change moved which metric.
Fit
Who this is for
- Established sellers with ASINs that have reviews but stalled or slipping rank
- Brands whose advertising drives sessions that do not turn into orders
- Sellers who launched quickly and never revisited the listing copy
- Agencies and brand managers who need a second opinion on a key ASIN
Technologies & platforms
Common use cases
Conversion rescue
A high-traffic ASIN with weak unit session percentage gets new images, bullets and A+ Content.
Post-launch keyword refresh
Titles and backend terms rebuilt around what ad reports show converting after the first 90 days.
A+ Content upgrade
Basic description replaced with comparison charts and spec modules for a Brand Registered product.
Review-response cleanup
A backlog of unanswered critical reviews handled with compliant, useful replies.
Ongoing
Need the catalog maintained after optimisation?
Listing updates, attributes, images and Shopify alignment are routine work our ecommerce assistants handle, and feeds can be automated.
FAQ
Frequently asked questions
What drives the cost of an Amazon listing optimization project?
How soon should we expect to see results?
What information do you need to run the audit?
Will you need to log into our Seller Central?
Do you offer ongoing Amazon SEO after the first optimization?
How do you collaborate with sellers in other time zones?
Next step
Get an honest read on your listing
Share an ASIN and your reports, and we'll show you exactly what to fix and quote a fixed fee to do it.
- Free 30-minute strategy call — no sales script
- Fixed-fee proposal within a few days of the call
- You own everything we build: code, store, prompts, data
- Remote-first, working across US, UK, EU and AU time zones