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AI automation services

A custom AI chatbot that answers from your own knowledge

We build AI customer support chatbots for websites and Shopify stores that answer from your docs, FAQs and catalog, capture leads, and hand off to a person when it matters.

GPT-4oGeminiRetrieval-groundedHosted on your domainFixed-fee proposals
What's included
  • Knowledge ingestion
  • Grounded answers
  • Lead capture in chat
  • Human hand-off
  • Multilingual replies
How it starts

A free 30-minute strategy call, then a fixed-fee proposal. No retainer required to get a quote.

The problem

Why most website chatbots get switched off

Off-the-shelf chat widgets promise instant answers and deliver scripted dead ends, so visitors give up and your team keeps answering the same emails.

The same shipping, returns and pricing questions arrive by email every day, evenings included
Generic bots guess when they don't know, and a confident wrong answer costs more than none
Transcripts vanish, so nobody learns which questions the bot failed to handle
Anything sensitive needs a person, and there is no clean route to one
Store chat can't see the catalog, so 'is this in stock?' becomes a ticket

Our approach

Knowledge-grounded chat that knows when to stop

We build AI chatbots on retrieval-augmented generation (RAG). Your policies, FAQs, help articles and product data are chunked, embedded and stored in a vector index. When a visitor asks something, the bot retrieves the most relevant passages and passes them to GPT-4o or Google Gemini with instructions to answer only from that material and to admit when the answer isn't there.

Around that core we add what a business needs: lead capture inside the conversation, hand-off to WhatsApp or email with the transcript attached, language detection for English, Urdu and other languages, and guardrails that keep the bot on topic and away from pricing promises or legal advice. For Shopify stores, we connect the Storefront API so it can answer stock, variant and order-status questions.

Everything runs on your domain as a lightweight widget or an embedded page, styled to match your site, with no third-party branding. The assistant on our own site is built this way, and THS Automation's Support agent uses the same retrieval pattern inside a live client workspace, drafting support replies from the client's own material rather than from general knowledge.

What's included

  • Knowledge ingestion — Docs, FAQ pages, help center and product feed loaded into a vector index and refreshed on a schedule.
  • Grounded answers — Every reply is generated from retrieved passages with a source trail, never from the model's general memory.
  • Lead capture in chat — The bot asks for contact details at the right moment and posts the lead to your CRM, Sheet or inbox.
  • Human hand-off — Escalation to WhatsApp, email or a live inbox with the full transcript, triggered by intent or on request.
  • Multilingual replies — Language detection with answers in English, Urdu, Spanish, German and whichever languages your customers use.
  • Guardrails and analytics — Topic limits, refusal rules and brand tone, plus a report of unanswered questions showing what content to add.

Process

How we work

Discovery call

A free 30-minute call to map what customers ask, where the answers live today, and what the bot must never say.

Spec and sign-off

We agree the knowledge sources, hand-off rules, languages and success criteria before writing code.

Build and test

Two-week sprints with Loom walkthroughs; you test the bot against real past tickets before launch.

Launch and tune

We embed the widget, review unanswered questions weekly for the first month, and fill the gaps.

Benefits

What changes for your business

Fewer repeat tickets

Routine questions get answered in chat, so your inbox holds only the cases that need a person.

Answers you can stand behind

Grounding in your own content means the bot reflects current policy, not a stale or invented one.

Leads you would have missed

Visitors browsing at 2 a.m. leave their details in a conversation instead of bouncing.

Coverage across time zones

The bot answers while your team sleeps; hand-offs wait in the morning inbox.

Fit

Who this is for

  • Shopify and WooCommerce stores fielding order, stock and returns questions
  • SaaS and service businesses with a help center nobody reads
  • Clinics, schools and local services answering the same booking questions daily
  • Businesses serving customers in more than one language

Technologies & platforms

OpenAI GPT-4oGoogle GeminiGroqNext.jsNodeShopify APIsWordPressn8nNotion APIGmail API

Common use cases

Ecommerce support bot

Order status, sizing, shipping windows and return eligibility answered from your policies and Shopify data.

Pre-sales assistant

Guides visitors to the right product or plan and captures a lead once the fit is clear.

Help-center front door

Sits on your docs site, answers from articles, and links the source so users can read further.

WhatsApp hand-off desk

Handles the first reply on your site and routes complex or sensitive cases to your WhatsApp Business line.

Free AI Automation Opportunity Audit

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FAQ

Frequently asked questions

Where does our data go, and does the model train on it?
Your documents sit in a vector index hosted in your own accounts or on infrastructure you control. Each question and its retrieved passages go to the model provider's API per request; under OpenAI's and Google's API terms, that data is not used to train models. Transcripts are kept only if you want analytics, in your database, with a retention period you set.
How do you stop the chatbot from making things up?
Three layered controls. Retrieval: the model only sees passages from your content and is told to answer solely from them. A threshold: if nothing relevant is retrieved, the bot says it doesn't know and offers a hand-off instead of guessing. Testing: before launch we run it against real past questions and adversarial prompts. Hallucination can't reach zero with any model, but this makes it rare and visible.
What drives the cost of an AI chatbot?
The build depends on how many knowledge sources need ingesting, whether Shopify or CRM integrations are involved, how many languages you need, and how strict the guardrails must be. Running costs are mostly model API usage, which scales with conversation volume; a typical support exchange costs cents, not dollars. We send a fixed-fee proposal after a free strategy call, with a monthly usage estimate alongside it.
How long does it take to launch?
A single-source chatbot with lead capture and email hand-off usually fits in one two-week sprint; add Shopify data, several languages, WhatsApp routing and analytics, and two sprints is typical. The biggest variable is how organized your content is: a clean help center ingests in a day, while policies scattered across PDFs and old emails need a content pass first. We tell you which case you're in at discovery.
Can it work with our existing help desk and CRM?
Yes. Hand-offs can create a ticket in your help desk, send an email with the transcript, or open a WhatsApp thread. Leads captured in chat can be posted to a Google Sheet, Notion or your CRM through its API or an n8n workflow. If you already run live chat, the bot acts as first responder and passes the conversation to your agents when it reaches its limits.
Who owns the chatbot, and what happens after launch?
You do. The code, prompts, knowledge index and analytics run in accounts you own, and we hand over documentation with a Loom walkthrough. After launch, the knowledge base needs refreshing when policies or products change, which we can schedule automatically. An optional monthly retainer covers reviewing unanswered questions, tuning prompts and updating integrations, but your team can maintain it from the handover notes.

Next step

Ready to stop answering the same question twice?

Book a free strategy call and we'll map what your chatbot should answer, where it should hand off, and what it will cost.

  • Free 30-minute strategy call — no sales script
  • Fixed-fee proposal within a few days of the call
  • You own everything we build: code, store, prompts, data
  • Remote-first, working across US, UK, EU and AU time zones

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